Many people use Facebook for personal reasons, such as sharing family pictures, information about what’s going on with their lives, and things they find are funny or like in one way or another. While those types of posts are good, you need more business related posts when you’re using Facebook to grow and market your business.
One of the most important things to remember when you’re using your Facebook profile to grow your business is to post things your market will want to read. You’ll want to post things that will grab their attention and make them want to read what you have to say. There are several ways to do this and all of them can be used, but you must be careful and use appropriate techniques so you don’t cause problems for your business.
The type of business you run will determine the types of things you post, but it’s important to post images when you post text. The reason is because images draw attention to what you post. If you post an article and attach an image to it, the image will draw your market in and they’ll want to see why you posted the image to the text. It’s important to choose your image wisely so it matches your post. If you choose one that’s an attention getter, but has nothing to do with your post, your reader will leave early and not finish reading your post.
If you’re not going to put text with the image, it’s a good idea to add text to the image so it’s not just an image. The text will explain the image or it will help draw attention to your business or website if you add your name and website. This is valuable if someone ads your image to Pinterest or their blog or website. It’s a good idea to add this if you link the image to your site or blog.
Videos are also a good idea, but it’s important to watch them first so you make sure they fit with what you’re doing with your business. You don’t want to be negatively surprised by something in the videos. If you make videos yourself, it’s a good idea to add the video to your site or your YouTube account. If you have the ability to edit, it you should make sure your website and business name are on the bottom so it’s easy for your viewers to see.
Facebook is a great tool to use when you’re trying to grow your business. You can use blog posts, articles, news posts, images, videos, and other information to share with your market so they see how you can help them with their needs. If you find you don’t have the time to make these posts yourself, but you want to grow your business with this technique, you need to consider hiring a Virtual Assistant. She’ll be able to help you use this technique to reach success with your business.