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SophieZo Virtually There For You

Growing Your Business With Social Networking Part Three… Linkedin

December 14, 2012 by sophiezo Leave a Comment

The third stop on the social media road is LinkedIn. LinkedIn was established in 2003 and currently has approximately 187 million members. LinkedIn is a social media site that’s geared towards business more than social. Basically it’s a resume site for those looking for a job.

LinkedIn gives you the ability to give a description of yourself, list current and previous jobs; you can list your education, websites, and personal information. You’ll also have the ability to have others recommend you, which gives those businesses interested in you a feeling of ease knowing others feel good hiring you.

LinkedIn also offers groups that give you the ability to connect with others. If you’re a business owner you can find others to work with or purchase from you. If you’re not a business owner you can join these groups to connect with business owners and show them what you can do and how they can benefit if they hire you.

Whether you’re looking for a job or not it’s important to keep your LinkedIn profile current at all times. You never know who’s going to view your profile and want to connect with you. When you keep your profile updated people will see what you do and they’ll know if you can help them or not which will be beneficial.

LinkedIn requires a picture and it’s crucial you use an image that represents you. You don’t want to use a button you created for your business and you don’t want to use a cartoon character either. You need to use an image with a good background, a nice smile, and it needs to be a clear picture. It’s important to remember this picture represents you in a professional manner.

When it comes to socializing on LinkedIn, it’s different than Facebook and Twitter. You don’t carry on long conversations and you don’t post jokes and funny things like that. You can leave those things to Facebook and Twitter and leave LinkedIn to look professional and business-like.

If you struggle with LinkedIn, a Virtual Assistant can help you. You can provide her with a resume and she can insert the information and create a profile you’ll be happy to share with others. She’ll also be able to post in the groups you’re a part of and keep your profile in front of others which is perfect when you’re trying to get in with other businesses.

Filed Under: Communication, Delegating, LinkedIn, Marketing, Outsourcing, Social Media, Time Management, Virtual Assistant, Virtual Services Tagged With: LinkedIn, Online Business Management, Online Business Manager, posting, resume, social networking, Sophie Zollmann, SophieZo, SophieZo Virtually There For You, Virtual Assistant, Virtual Services

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We’ve been working with Sophie Zollmann for almost half a year now, building an online lifelong learning platform and community from the ground up (because in-person classes became impossible in light of the corona virus). Sophie has guided every technical aspect of this enterprise including the construction of landing-pages and websites, the management of mailing lists and revenue funnels, setting up Zoom meetings, etc., allowing us to focus exclusively on content production and marketing. This platform is now off the ground and succeeding beyond our wildest hopes.

We couldn’t have built it without Sophie’s support, which has always been prompt and timely, and her guidance, as she’s always pointed us to the most efficient and economical solutions to whatever technical issue we’ve faced. In the heat of the moment, I’m sure we’ve not always been easy to work with, but Sophie has also been generous and understanding to a fault. In sum, her support has been flawless and absolutely essential to the success of our online enterprise. We will be relying on her services again as we ramp up for our next phase of growth.

David Peritz
Founding Director
Minerva Academy of Lifelong Learning


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