When it comes to finding professionals who can help to manage their business, many online companies seek out virtual assistants for help, and then become confused when they realize they’re not actually getting what they wanted. If you’re looking for a way to free up your professional time, improve growth opportunities for your company, and organize your business for success, then what you’re really looking for may be an online business manager.
An online business manager, or OBM, is a virtually-based professional who supports online businesses in everything from team management to assessing day-to-day tasks. In other words, they free up the business owner so that they have the option to focus energy and time on the things that only they can do for their business.
What’s the Difference Between an OBM and a VA?
You may be asking yourself, “What’s the difference between an online business manager and a virtual assistant?” The answer to this is simple. While the focus of a VA is on “doing” things – performing specific customer service tasks, and completing certain projects, the focus of an OBM is on “managing”.
In other words, an online business manager keeps an eye on the bigger picture of your business – managing all of the interacting pieces that may be involved, from projects to operations, team members, and even expenses. They work comprehensively to ensure that every part of your company is working in an efficient and timely manner.
When do I Need an Online Business Manager?
Since online businesses are so different and varied from one another, the chances are that your decision of when to hire an online business manager might be different than the choices made by other companies in your industry. After all, your company has different needs and goals than everyone else – it’s unique!
However, that being said, most businesses hire online business managers when they’ve hit a wall in their company. For instance, if a business owner is struggling to grow their company anymore while being the only person in charge, they may realize that their only option to take their business to the next level is to remove themselves from the process of day-to-day management, and focus on growth instead!
Because the OBM is able to take over the everyday running of the business, the owner can focus on more critical areas for growth, such as building strategic alliances, developing their product, and looking for opportunities in the future.
If you’re looking for a way to free up your time, and you think an online business manager might be the answer, take this quiz to find out whether an OBM is the right way to grow your company.