Facebook ads provide an amazing opportunity to send a carefully crafted message directly to your target audience- as long as you do it right. There are three rules to follow if you want to use social media marketing to its full potential. Choose Your Words Carefully Your headline is your hook, and it needs to… [Read More…]
Common Misconceptions In
Social Media Marketing
When the trend of social media began, it was nothing but a selection of channels that teenagers and youngsters used online to share messages with their friends. Today, social media has evolved dramatically to become one of the most important marketing strategies for modern brands. 98% of digital consumers are active on social media. Despite… [Read More…]
How To Grow Your
Social Presence With Hashtags
It’s been years since the hashtag first appeared in the digital world – in fact, more than a decade. Although it took a while for these trendy creations to gain popularity, today you can find them almost everywhere you look. Of course, despite their prevalence, not everyone uses hashtags the right way. If you’ve been… [Read More…]
4 Simple Benefits Of Facebook Ads
Facebook is currently the most popular and lucrative social media platform for today’s businesses. While there are plenty of other platforms you can consider when you’re growing your online presence, Facebook can give you access to the broadest spread of potential customers. 68% of the adults that use the internet today also use Facebook. If… [Read More…]
How To Know If You
Post On Social Media Too Often
These days, we all know how important it can be to have a social media presence. Businesses active on social media have an additional avenue through which they can market their products and services. At the same time, having a social profile also allows you to build stronger relationships with your target audience – turning… [Read More…]
Quick Social Media
Etiquette Tips To Remember
Etiquette is a word you might not hear much in modern conversation, but that doesn’t mean it isn’t essential. The difference is that instead of struggling with things like dinner party etiquette and table manners, the world is more focused on how they should behave in the virtual world. In an environment where the slightest… [Read More…]
4 Must-Know Tips For Using Facebook Ads On A Tight Budget
No matter what kind of business you run, or what size that business is, any company can take advantage of Facebook advertising with the right strategy. With a business account on Facebook, you already have one of the most significant tools you need for creating brand awareness and boosting your potential revenue stream. The question… [Read More…]
Wondering Which Social Media Channel To Use? Ask These Questions First
Every business knows how important it is to get active on social media. However, most organizations struggle to figure out which social channel is right for their needs. It used to be that all you really needed, if you wanted to be active online, was a Twitter account or a Facebook page. However, now there’s… [Read More…]
How To Spruce Up Your
Social Media Posts With Emojis
Emojis have emerged as a common part of the social media conversation. They add life to your campaigns by giving them more context and making your posts more exciting. Emojis have been gaining popularity for a while now, among consumers and businesses alike. However, many brands still shy away from the emoji, because they’re concerned… [Read More…]
How To Use Facebook
Analytics: The Beginner’s Guide
Social media can be a powerful tool when it comes to developing lucrative relationships with your audience. However, posting information without a good understanding of your audience could mean that you’re not making the most of your marketing budget. Fortunately, you don’t have to guess at the right social media marketing strategies for your company…. [Read More…]