Get Your Creative Juices Flowing!

Writer’s Block

Trying to think of an enticing way to hook people into your newsletter? Having a tough time coming up with dynamic email marketing copy? Frustrated by feelings that your writing is a bit… well… boring? Never fear, it’s not hard to write crisp, clear copy that moves your clients to respond! I have some secrets… [Read More…]

How’s Your Website?

Update now sticker, red label

When was the last time you took a close, objective look at your website? Have you updated it recently? You should. There are four important reasons why you should make sure you are (or your virtual assistant is) updating it on a regular basis: New content brings visitors and new customers to your site. From… [Read More…]

The One Word Every Entrepreneur Needs To Know

Delegating Word Cloud Concept on a Whiteboard

Running your own business is like having six (or more!) different jobs at once. You’ve got to keep a sharp eye on your finances, making sure you stay within your budget every month. You’ve got to design and execute effective marketing strategies to bring clients to your door. You’ve got to take care of the… [Read More…]

Why Hire A Virtual Assistant?


There are literally hundreds of excellent reasons why you should hire a VA to help you. Here are some of the most common ones my clients cite: You’ll get support implementing business ideas and marketing strategies You’ll save time and energy You’ll stop spending time on tasks that leave you frustrated or bored You’ll be… [Read More…]

How To Raise Your Rates (Free Template!)

Pay Raise, Just Ahead Green Road Sign with Copy Room Over The Dramatic Clouds and Sky.

You know your business is successful. You are getting plenty of clients, and you’re really enjoying the process of bringing them into your fold. But do you know how to tell when it’s time to raise your rates? When nobody complains about how much you charge. If you are sending out quotes or contracts and… [Read More…]

What’s On Your Bucket List?

Bucket List Charm And Letters

Not the list for the rest of your life, but just the one for this month. Do you want to try out that hot new restaurant? Attend your child’s play? Get a pedicure? To sleep, perchance to dream… being able to relax and enjoy life is challenging when you’re a business owner. There are endless… [Read More…]

Get It Together – Get Organized!


Undisciplined, sloppy, inefficient. Messy, unorganized, discombobulated. Do you worry that those words apply to you? Many entrepreneurs and small business owners feel overwhelmed by the mountains of work they need to perform to keep their businesses running. It’s not unusual for tidiness and organization to slip through the cracks, especially because, to many people, it… [Read More…]

Shopping With Superheroes (And Heroines!)

Super woman

Mother’s Day is right around the corner, and so are graduations, Father’s Day, and plenty of other holidays and birthdays this spring going on into the summer. And don’t forget about business milestone celebrations. Are you ready? Important dates and events require cards, gifts, cakes, and communications. If you are swamped and haven’t got time… [Read More…]

How To Write Great Marketing Emails


Most entrepreneurs rely heavily on email marketing to fill their programs and sell their services and products. Email is great because it’s trackable, fast, and costs you nothing in paper or postage. However, if your sales email isn’t written well, it won’t get a decent response, and worse, might even prompt some recipients to unsubscribe… [Read More…]

What To Do When Business Is Slow

business - snail slow

If you’re starting your business, it’s likely that your clients are creeping in slower than a sleepy snail. For others, certain times will be sluggish due to weather, tourism, holidays, etc. When it happens, don’t despair – and don’t drown your sorrows by binge-watching an entire season of Downtown Abbey! Embrace this slow time as… [Read More…]