You are great at what you do. The years spent honing your skills have made you a leader in your industry. You’ve put your skills to work and built a thriving business- now what? There are countless ways to share the wealth of knowledge you’ve amassed and let others benefit from your experience (and make… [Read More…]
SophieZo Saves Your Summer!
We’re all wondering what summer will look like this year. Will it be lazy days at the pool and fun beach vacations, or are we facing a summer of staying home? You’ve been working hard and adapting to every change that’s come your way. You deserve a fun-filled summer no matter where it takes place,… [Read More…]
Top Marketing Tech
Marketing is a critical part of the ongoing success of your business. Whether you’re trying to bring in new customers, or keep your existing ones coming back, you’ll need a solid marketing strategy and top-notch skills. That can be tough on small businesses that don’t have a ton of extra time or a dedicated marketing… [Read More…]
Having It All Doesn’t Mean Doing It All
Plenty of business owners understand the feeling of being pulled in too many directions, but this week, in honor of Mother’s Day, I’m talking to the moms! So many “mom-preneurs” start their own business so they can spend more time with their families. Unfortunately, that doesn’t always go as planned! As their brand takes off,… [Read More…]
Making Your Brand Memorable
Social media is the most powerful communication tool for online business. Now more than ever, brands are using social media to keep in touch with their customers, keep them updated, and keep them interested in products and services. Keeping your brand on your customers’ minds requires a memorable social media presence. There are 5 things… [Read More…]
What’s Your Vision?
The last few weeks have changed the way most of us do business. Even if you were already online, you’ve likely faced challenges as you and your team juggle new responsibilities and more distractions. Some changes have been difficult, but we’ve also discovered some wonderful surprises. We’re spending more quality time with our families, and… [Read More…]
5 Reasons to Take Spring Break
You’ve been home with your family for weeks and travel is off the table, so spring break is just a wash this year, right? No way! It might not be a typical week at the beach or even a hang around town staycation, but you can (and should!) make time for spring break. Here are… [Read More…]
From Brick and Mortar to
Online in Record Time
Are you one of the many brick-and-mortar business owners that have suddenly found themselves making the leap to online business? It may not have been a part of your original business plan, but our current situation doesn’t leave you with a lot of other options. You may not have planned it, but that doesn’t mean… [Read More…]
Creating Your Stay-at-Home Schedule
Another week of social distancing and sheltering in place – how are you holding up? Lots of families are starting to find their rhythm and establish a new routine, but that doesn’t always stop the days from running together in one big blur! Many of us miss the structure of our previously orderly lives. Some… [Read More…]
Social Distancing Survival Tips
Many of us are beginning our second week of social distancing. While working from home is nothing new, working alongside your spouse while trying to help your children with their remote learning is a whole different ballgame! If you’re feeling a bit frustrated or beginning to get a serious case of cabin fever, you’re not… [Read More…]