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SophieZo Virtually There For You

Lights, Camera, Video Strategy!

January 22, 2021 by sophiezo Leave a Comment

Video has been rising steadily in popularity across most social media platforms for years. Smart marketers are capitalizing on consumers’ love of video by adding more and more video-based content to their social media marketing strategies. Let’s look at some of the top reasons to add video to your marketing strategy: The average consumer watches… [Read More…]

Filed Under: business owner, business strategy, digital marketing, Marketing, Marketing Strategy, Online Business, Video Marketing

Reuse, Recycle, Repurpose

January 15, 2021 by sophiezo Leave a Comment

Content is king, but creating it takes LOTS of time! Rather than reinventing the wheel day after day, let’s look at new ways to reuse your existing content. Not only will it save you time and money, it will give you the chance to try new avenues with content that’s already proven to be a… [Read More…]

Filed Under: business owner, business strategy, Content, Marketing, Marketing Strategy, Online Business

Improving Your Web Traffic

January 8, 2021 by sophiezo Leave a Comment

Your website is your home base- it’s the door to your virtual business- and you want to bring in lots of visitors! Let’s start by sprucing up your website! Take a cold, hard look at your website- pretend you’re a first-time visitor- what’s the first impression your website makes? If it’s not giving the welcome… [Read More…]

Filed Under: business owner, business strategy, Marketing Strategy, Online Business, Web Traffic

Last-Minute Tips to Get Your
Business Ready to Take On 2021!

January 1, 2021 by sophiezo Leave a Comment

We’re counting down the last moments of 2020- are you ready to hit the ground running in 2021? The clock may be running out on this year, but you’ve still got time to get everything in place to start the new year off right. Let’s talk last-minute prep! Here are 3 things you need to… [Read More…]

Filed Under: business owner, business strategy, Delegating, New Year, Online Business, Online Business Managment, Resolution, Team, Year End

Resolutions that Work!

December 25, 2020 by sophiezo Leave a Comment

We’ve almost made it through the craziness of 2020, and we’re eagerly looking forward to 2021! It’s time to talk about making resolutions for your business that you can actually keep! You might have given up on resolutions in the past, but with SophieZo’s fail-proof goal-setting plan, you’ll be ready to stick with your resolutions… [Read More…]

Filed Under: business owner, business strategy, goals, Holiday, New Year, Online Business, Resolution

Trends to Watch in 2021

December 18, 2020 by sophiezo Leave a Comment

2021 is right around the corner and we’re keeping an eye on these marketing trends that are on track to be HUGE in the coming year! So far, these are the key players we’re watching: Retention Marketing There’s been a major shift from focusing on acquiring new leads to maintaining relationships with loyal customers. Your… [Read More…]

Filed Under: business owner, business strategy, digital marketing, Marketing, Marketing Strategy, Marketing Trends, New Year, Online Business, Social Media Marketing

10 Tired Marketing Trends

December 11, 2020 by sophiezo Leave a Comment

We’re getting ready to send 2020 packing, and this crazy year can take these outdated marketing trends with it! This week we’re looking at 10 marketing trends to toss in 2021. Say goodbye to annoying pop-ups, generic content, and vague marketing strategies. It’s time to refine your approach, update your technology and give your customers… [Read More…]

Filed Under: business strategy, digital marketing, Marketing, Marketing Strategy, Marketing Trends, Online Business, Online Business Managment

Making Your Marketing Merry

December 4, 2020 by sophiezo Leave a Comment

The holidays are here- is your marketing strategy ready?? The season of cheer is in full swing, and we’re talking about decking your virtual halls, bringing festive fun to your online community, and boosting your holiday revenue. Holiday marketing is like the over-the-top cousin of regular marketing. Everything is just a little more extra. Bringing… [Read More…]

Filed Under: business strategy, digital marketing, Holiday, Marketing Strategy, Online Business

The Power of Positive Marketing

November 27, 2020 by sophiezo Leave a Comment

Marketing is all about creating a positive connection with your customers. There are several marketing strategies that help you encourage and inspire your audience. When you are trying to forge a strong, lasting bond with your customers, you want to find ways to make them feel good. There are 3 areas you should focus on:… [Read More…]

Filed Under: business owner, business strategy, Marketing, Marketing Strategy, Online Business, Podcast, Positivity

Join the Club!

November 20, 2020 by sophiezo Leave a Comment

What’s the fastest growing trend in social media marketing? Private groups! Groups have been a popular fixture on Facebook for quite a while, and enterprising business owners are taking note. The ability to expand your brand organically on Facebook has declined significantly, and many brands have taken a hit when it comes to online engagement…. [Read More…]

Filed Under: business owner, business strategy, Facebook, Groups, Online Business, online community, Podcast

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We’ve been working with Sophie Zollmann for almost half a year now, building an online lifelong learning platform and community from the ground up (because in-person classes became impossible in light of the corona virus). Sophie has guided every technical aspect of this enterprise including the construction of landing-pages and websites, the management of mailing lists and revenue funnels, setting up Zoom meetings, etc., allowing us to focus exclusively on content production and marketing. This platform is now off the ground and succeeding beyond our wildest hopes.

We couldn’t have built it without Sophie’s support, which has always been prompt and timely, and her guidance, as she’s always pointed us to the most efficient and economical solutions to whatever technical issue we’ve faced. In the heat of the moment, I’m sure we’ve not always been easy to work with, but Sophie has also been generous and understanding to a fault. In sum, her support has been flawless and absolutely essential to the success of our online enterprise. We will be relying on her services again as we ramp up for our next phase of growth.

David Peritz
Founding Director
Minerva Academy of Lifelong Learning


I’ve worked with Sophie since 2012. During that time, she has been invaluable to my business. She’s helped me do everything from format and send regular newsletters to launch a website, create (and manage and migrate) mailing lists, set up events on Facebook or Eventbrite, troubleshoot opt-in pages and credit card payment issues… you name it! As a creative and transformational entrepreneur who wants to do big things in the world, I count on having a really good team to help me make that possible. Sophie is prompt, responsive, reliable, and consummately professional. When I ask for her help on something, I’m confident that it will be done well. She’s been such an asset and a support to my business. I’m grateful to have her as part of my team, and I highly recommend her to anyone who could use support in their business as well!

Emmeline Chang

Hiring Sophie was one of the best business decisions I made for both my business and myself. In more ways than one, I feel as if I have a partner helping me run, manage and grow my business.

Sophie’s technical savvy, extensive social media experience, lightening speed pace, go-to attitude and excellent customer service and project management skills are a few of the strengths that she brings to my business.

What I truly appreciate about Sophie is her high ethical standards. There is never a doubt in my mind that Sophie is 110% committed to my business’s success, my clients’ and customers’ experience and my overall well-being. I love bouncing business and marketing ideas off of her, because I receive clear, honest and helpful feedback.

Her passion for her work and commitment to her clients is unparalleled; and is evident in how she celebrates my successes and provides moral support during challenges.

Since hiring Sophie I’ve been able to implement business ideas and marketing strategies that I just didn’t have the time, energy or support for before. Not only has my productivity, effectiveness and business revenue increased but so has my inspiration, energy and enthusiasm.

Sophie has helped me free up hours of my time. I’m no longer bogged down with tasks that don’t play to my strengths, that I don’t enjoy doing, and that have kept me stuck in the past. I am now able to spend more of my time, energy and focus on building and growing my business and enjoying my life.

Althea McIntyre

Sophie Zollmann is my new project manager/VA/web developer extraordinaire!

I tell you, my head is spinning with all that she has been able to get done for me in the past 3 weeks. She’s fixed my email issue. She had two new graphics created for my website, put them up, and tested them. And, she set up my new iContact autoresponder for my new freebie. All of that, plus tons of emails back and forth about what I needed to get from my old developer so she can get access to my accounts and systems properly.

Whew! I’m thrilled with her responsiveness, BIG TIME! Not only that, but she has been part of Jen Urezzio’s team for several years now, and Jen highly recommended her to me.

Christine Clifton

Sophie is simply the best. I did a deep dive search for a virtual assistant and found her. I am so very grateful she called me back promptly after my initial inquiry-she put me at ease about transitions I needed to make in my business and set about putting systems in place and correcting what was simply not working. After 2+ years, I can say without a doubt, she has helped me reach the success I am experiencing now. She works out of a place of mindfulness and integrity. She will not disappoint.

DeeAnna Merz Nagel

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