Another week of social distancing and sheltering in place – how are you holding up? Lots of families are starting to find their rhythm and establish a new routine, but that doesn’t always stop the days from running together in one big blur! Many of us miss the structure of our previously orderly lives. Some… [Read More…]
Social Distancing Survival Tips
Many of us are beginning our second week of social distancing. While working from home is nothing new, working alongside your spouse while trying to help your children with their remote learning is a whole different ballgame! If you’re feeling a bit frustrated or beginning to get a serious case of cabin fever, you’re not… [Read More…]
SophieZo’s Response To
The Covid-19 Virus Hysteria
Dear Friends, Across the country, people are being urged to stay home and practice social distancing to slow the spread of the Covid-19 virus. This leaves many business owners wondering how to keep their business up and running while also protecting the health and safety of their employees and customers. If you’re an online business… [Read More…]
SophieZo’s Guide to Top
Business Management Tech
When it comes to managing your business, there is an endless array of software and platforms that make it easier than ever. With such a wealth of choices, the hardest thing about managing your business is choosing the right platform! There are lots of resources for weighing the pros and cons of each program, and… [Read More…]
Keeping My Resolution
When I rang in the new year, I made myself a promise – 2020 was going to be the year that I really put myself out there. I was going to share more, be more visible and seek out new opportunities for my business. We’re three months into 2020, and I’m proud to say that… [Read More…]
Increasing Your
Visibility On A Budget
If your business doesn’t have a huge marketing budget, you might worry about how you’re going to reach potential customers. Luckily, there are ways to get your brand out there without spending a dime! If you have a great reputation and satisfied customers, it’s easier than you might think to advertise for free. Here are… [Read More…]
It’s Time to Take Care of Yourself
Building a business from scratch takes a huge amount of time and dedication. Business owners often find themselves giving up time with family, missing out on relaxing weekends and fun vacations. Self-care falls by the wayside as stress mounts. But it will all be worth it when that business is a success, right? But now… [Read More…]
Metrics Make Your Business Better
How do you know if your content is effective and getting the engagement your business needs? One word – metrics. It’s not just a way to track your engagement, or see how many clicks your posts are getting, it’s the best indicator of your business’s success. Tracking your metrics tells you whether or not your… [Read More…]
Take The Delegation Challenge!
You are the heart of your business. You took a great idea and single-handedly turned it into a thriving company. Your business has grown, and you have a dependable team by your side, but you’re still wasting your valuable time on tasks that you could be delegating. It’s all too easy to fall into the… [Read More…]
Expand Your Business By
Building Your Online Community
You hear it all the time. People complaining that the internet is ruining communication, killing our sense of community, and leaving people isolated and cut-off from the world. I completely disagree. The internet offers endless opportunities to build an amazing community of people who share your interests and beliefs. Your communities aren’t limited by geography… [Read More…]