A $1M+ company needs a leader with a strong vision and clearly defined mission that supports the overall goals. That’s you! You’re the visionary that builds the foundation of your business, and that’s a HUGE task. You have to have a systemic approach to build the...
Blog
Leadership Strategies for Your Marketing Team
by Sophie Zollmann | December 15, 2023 | Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Operations Management, Podcast, Team Building, Team Management
Your marketing team is the foundation of your ongoing growth and sustainable success, so it needs to be jam-packed with creative, innovative leaders who are ready to take your business to the top! Leading your marketing team to greatness is a monumental task, but you...
6 Steps to Better Brand Strategy
by Sophie Zollmann | December 8, 2023 | Brand, Brand Identity, Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Operations Management, Podcast, Strategy
Your brand strategy is the foundation for your marketing success. Without a great brand strategy and brand positioning, your marketing efforts are going to be ineffective and inefficient. People won't know who you are, and they won't recognize you in the crowd of...
Are You Hitting Your Target?
by Sophie Zollmann | November 30, 2023 | Business Owner, Business Planning, Entrepreneurs, Management, Online Business, Online Business Managment, Operations Management, Podcast, Strategy
How do you know if your marketing is really hitting the mark? When you’re spending your valuable time, money, and resources on a new marketing initiative, you want it to pay off! You don’t have time to play guessing games or wait around and hope it all works out....
Stay in Your Lane!
by Sophie Zollmann | November 24, 2023 | Brand, Business Owner, Business Planning, Entrepreneurs, Management, Online Business, Online Business Managment, Operations Management, Podcast, Strategy
Are you constantly buried under the day-to-day tasks of your business? You need to stay in your lane! Your role as the CEO is to be the leader, and you can’t do that if your entire day is consumed with the minutiae of running a business. You’ve got to step away from...
Building the Foundation of Your Growth Infrastructure
by Sophie Zollmann | November 17, 2023 | Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Operations Management, Podcast, Strategy, Tips
A solid foundation is crucial! You wouldn’t build your house on shaky ground, and you can’t build a sustainable business on a foundation that’s not rock-solid either. I’ve been talking a lot lately about the 12 Pillars of Success. These cornerstone principles help you...
Stop running around like a chicken with your head cut off!
by Sophie Zollmann | November 10, 2023 | Business Owner, Business Planning, Entrepreneurs, Management, Online Business, Online Business Managment, Operations Management, Podcast, Tips
What’s your CEO style? Are you calm, cool, collected, and a master at delegating tasks? Or do you often feel like you’re running around like a chicken with your head cut off? Running a business can feel a little chaotic at times, but if you’re constantly all over the...
The 6 Pillars of Marketing Success
by Sophie Zollmann | November 3, 2023 | Brand, Entrepreneurs, Marketing, Marketing Strategy, Marketing Trends, Online Business Managment, Podcast, Social Media, Social Media Management, Social Media Marketing
Scaling your business to $1M and beyond requires serious marketing savvy. You’ve got to know how to get your audience’s attention to consistently improve your visibility, attract new leads, and drive conversions that boost your profitability. That’s why it’s SO...
The 6 Key Pillars of Your Operations
by Sophie Zollmann | October 27, 2023 | Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Operations Management, Podcast
Million-dollar businesses have one thing in common - a strong foundation. They’re built on a rock-solid framework of repeatable, sustainable strategies and solutions that keep every vital area of the business running like a well-oiled growth machine. But these systems...
The Secrets to Streamlining Your Business
by Sophie Zollmann | October 20, 2023 | Brand, Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Podcast
The path to better business starts with increased efficiency. When your company’s strategies and processes are streamlined, your productivity goes through the roof, and you know what that means? More growth. Bigger opportunities. Higher profits. Sounds good, right?...