Want to know the secret to taking your business to the next level? If you’re ready to grow your business, make more money, and snag high profile clients, there’s one person who can help you do it- an online business manager. Here’s why- you are one person and there are only 24 hours in a… [Read More…]
Who’s Managing Your Social Media?
Social media is the number 1 marketing tool for online business- but that doesn’t mean it’s easy! Staying on top of your social media is a time-consuming task that requires a great deal of creativity, and the ability to produce an endless stream of fresh, valuable content. It can become overwhelming when you’re also trying… [Read More…]
Straight Talk About
Social Media Strategy
You’ve heard the old adage, “less is more”, right? Well, I’m here to tell you, that does NOT apply to social media! There are over 40 million businesses using social media to advertise, and plenty of them are doing the same thing you are. It’s not enough to have a great product or service, you’ve… [Read More…]
Making the Most of Your Metrics – Part 2
This week, we’re continuing our metrics masterclass as we take a close look at the analytic dashboards of Twitter and LinkedIn. Ready to gain some insight on your key metrics and learn how to interpret the data and apply it to your social media content strategy? Let’s dive in! Have you ever wondered what metrics… [Read More…]
Making the Most of Your Metrics – Part 1
Analytic features are awesome- if you know how to use them. This week, we’re taking a deep dive into the murky waters of social media metrics! You’ll learn what to track, how to interpret the data, and how to use it to improve your content strategy and boost your reach on 4 of the top… [Read More…]
AI is Changing the
Way We Do Business
Using AI to boost your productivity and enhance your marketing efforts is one of the fastest growing trends for online businesses. Businesses are already using AI to work smarter and improve their customer experience, and it’s working. 83% of early AI adopters are already seeing substantial economic benefits. And as AI improves, brands that don’t… [Read More…]
10 Social Media Apps
You NEED to Know! Part 2
Last week I shared the first 5 of 10 social media apps you NEED to know, and this week we’re concluding our series with the final 5! Whether your brand is serious or fun-loving, local or worldwide, you’ll discover the perfect fit for your target audience in this list. Let’s start with one for brands… [Read More…]
Finding the Right
Face for Your Business
Social media influencers are here to stay! In fact, 63% of marketers plan to increase their influencer marketing budget this year. So, what does that mean for your business? While you probably don’t have the budget to pair with a mega-influencer (think Kardashians), partnering with a micro influencer or nano influencer is well within your… [Read More…]
Microcontent that
Makes a Major Impact!
Microcontent is an important part of your overall content strategy that often gets overlooked! Microcontent is loosely defined as short content that delivers stand-alone information that can be consumed in under 30 seconds- basically any short piece of information that your audience can process in under 30 seconds. You create plenty of headlines, videos, summaries,… [Read More…]
You’ve Got Personality!
Let’s talk about one of your most valuable assets- your brand identity! Your brand’s unique vibe is the thing that makes you stand out in a crowd! It also sets the tone for everything you do- from your marketing to your website, to your package design. If you haven’t spent a lot of time thinking… [Read More…]