Dear Santa, This year I’ve been very good. I’ve been working very hard to help my clients expand their brand’s reach and increase their customer loyalty, and I’ve had so much fun being a part of their success! So, this year, Santa, I’d like for you to bring me some...
Blog
Social Media Marketing
Trends For 2019
by Sophie Zollmann | December 21, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
As 2018 draws to a close, experts are making predictions about the social media marketing trends you’ll see in 2019. As you’re planning your strategy for the new year, these are some things to keep in mind: Visuals First In the past, many marketers focused on text...
Social Media Keeps
the Holidays Going
by Sophie Zollmann | December 14, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
Everybody loves the holidays. They’re fun, and they have the great ability to bring everyone together. Wouldn’t it be nice if the holidays could continue all through the year? Good news, social media users-every day can be a holiday! Sure, they might not be as big as...
Holiday Do’s and Don’ts
for Social Media Marketing
by Sophie Zollmann | December 7, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
The holidays are fast approaching, and everyone is ready to celebrate! Is your brand holiday-ready? There are lots of fun ways to be festive on social media, but there are also potential pitfalls. Here are a few do’s and don’ts to help guide your holiday spirit! DO...
Social Media Superheroes
by Sophie Zollmann | November 30, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
Everyone loves a good superhero, but in the business world, not all superheroes wear capes. A social media manager can be just the hero your company needs to save you from time-sucking villains while always being there to serve and protect your online citizens! Social...
Which Platform Is
Best For Your Brand?
by Sophie Zollmann | November 23, 2018 | Digital Marketing, Facebook, Instagram, Internet Marketing, Social Media Marketing
With so many social media platforms available, how do you choose the best ones for your brand? Each one has great features, but not every platform is a good fit for every product. We’ll take a look at the most popular platforms and what makes them a good fit for your...
Five Tips For Successful Stories
by Sophie Zollmann | November 16, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
You’ve likely noticed the story feature on Facebook and Instagram, but do you know how to incorporate it into your social media marketing campaign? Stories consist of images or short videos that disappear after 24 hours. Stories are an opportunity to post exclusive,...
Instagram Posts That
Will Boost Your Brand
by Sophie Zollmann | November 9, 2018 | Digital Marketing, Instagram, Internet Marketing, Social Media Management, Social Media Marketing
With over 800 million active users, Instagram gives you unlimited opportunities to reach your target audience. Not only does Instagram have millions of loyal followers, most of them check the app multiple times a day. That’s a lot of opportunities to connect, so...
5 Tips For Finding
New Followers
by Sophie Zollmann | November 2, 2018 | Digital Marketing, Internet Marketing, Social Media Management, Social Media Marketing
A social media marketing campaign can’t succeed without loyal followers. Gaining new followers while keeping your current ones happy should always be one of your major marketing goals. Here are five creative ways to find new followers while actively engaging your...
Know When To Trend
by Sophie Zollmann | October 26, 2018 | Digital Marketing, Internet Marketing, Social Media, Social Media Management
New viral trends pop up on social media constantly. They can be a fun way to show off the light-hearted side of your company, but choosing the wrong trends can be a major misstep. How can you know when to jump on the bandwagon or when to keep your distance? There are...