Instagram influencers have been on a meteoric rise over the last few years. Companies have been fighting to cozy up to the latest social media darling in order to boost their reach and increase their followers. But as with any major trend, the backlash has begun. Influencers, once seen as the hip ambassadors to everything… [Read More…]
Is This The End
Who Is SophieZo Part 1
Who is SophieZo? You asked questions, she’s got answers! Check out the Q&A video and learn more about the lady behind the logo!
How To Make Your Video
Stand Out From The Crowd
Video content is ruling social media. Over 100 million hours of video are viewed on Facebook every single day, and brands that use video marketing grow revenue 49% faster than those that don’t. Obviously, videos are a powerful marketing tool that can’t be overlooked, but how do you make yours stand out in a vast… [Read More…]
How To Curate Content
For Social Media
Your social media profile needs a steady stream of fresh content to keep your followers engaged, but where can you find that much content? Creating it from scratch would be incredibly time consuming. Luckily, a significant portion of your content can be curated from multiple sources, including your own previous and ongoing publications and posts…. [Read More…]
Three Keys To Successful
Email Marketing
Email marketing campaigns are a tried and true method of converting prospective leads into customers and turning customers into repeat customers. Using email to its full potential requires you to send the right content to the right person at the right time. Take a look at the three types of emails that you should incorporate… [Read More…]
Video Is Taking
Over Social Media
Video killed the radio star, and now it’s coming for the standard, boring social media marketing post. The biggest trend in social media marketing this year is video, and you don’t want to miss out. We’re not talking about scripted, over-produced, buttoned-up corporate videos, either. Today’s audiences want to see real, raw, genuine slice-of-life videos… [Read More…]
Project Managers
Increase Your Success
Your business success depends on your projects running smoothly and finishing on time and on budget. That can be a lot to manage while also handling the daily demands of your business. But you don’t have to manage everything alone! A dedicated project manager oversees all the elements of your important ventures to keep everything… [Read More…]
Proofreaders Polish
Your Publications
Everyone makes mistakes, but in the business and publishing world, those mistakes can be costly. Every author knows that a professional proofreader is crucial. Nobody wants to publish a book that’s riddled with errors! But authors aren’t the only ones that can benefit from a proofreader’s services. Written communication like website content, blogs, social media… [Read More…]
4 Benefits Of Blogs
When you’re planning your digital marketing strategy, you’ll likely focus a lot of attention on social media content, Facebook ads, and online customer interaction. One area you shouldn’t overlook is your brand’s blog. Blogs have been around even longer than social media! While they started as a way to share stories, opinions and experiences, they’ve… [Read More…]
New Year, New SophieZo
The new year is bringing exciting changes at SophieZo Virtually There For You! With new digital marketing and business management services, SophieZo is ready to help your business reach all of your 2019 goals. If you’re ready to grow your business and expand your brand’s reach, we’re ready to help! You’ve always relied on SophieZo… [Read More…]