Outsourcing can be a difficult process for some businesses. Although the world of work is becoming increasingly remote and dispersed, many organizations still have trouble working with anyone beyond their existing circle of employees. However, the truth is that...
Blog
How A Social Media Manager Gathers Feedback Online
by Sophie Zollmann | March 16, 2018 | Digital Marketing, Internet Marketing, Marketing, Social Media, Social Media Management, Social Media Marketing
Customer feedback can be a powerful tool for your organization. The more you learn about what your customers like and dislike, the more you can adapt your business choices to suit their preferences. Unfortunately, most business owners simply don't have the time or...
Can You Tackle Social Media Without Specialized Expertise?
by Sophie Zollmann | March 9, 2018 | Digital Marketing, Internet Marketing, Marketing, Social Media, Social Media Management, Social Media Marketing
Today, most businesses know that if they want to thrive online, they need to have a presence on social media. Unfortunately, you can't just set up a profile and expect to see the results starting to roll in. Instead, you need to make sure that you have a strategy in...
3 Ways Social Media Can Improve Your PR Efforts
by Sophie Zollmann | March 2, 2018 | Digital Marketing, Internet Marketing, Marketing, Online Marketing, Social Media, Social Media Management
We live in a world where practically everyone is on social media. Your grandmother is tweeting right alongside the president, and everyone's communicating faster than ever before. Since social media has become such a central focus in the lives of most modern...
How A Social Media Manager Gives Your Business The Edge
by Sophie Zollmann | February 23, 2018 | Digital Marketing, Internet Marketing, Marketing, Social Media Management, Social Media Marketing
Are you looking for something that can make your business a little more competitive in this over-saturated online market? Since social media has emerged as one of the most important tools when it comes to building a positive and on-going relationship with your...
Social Media Management And Marketing To Millennials
by Sophie Zollmann | February 16, 2018 | Digital Marketing, Internet Marketing, Marketing, Social Media Management, Social Media Marketing
Today's millennials are constantly being overwhelmed with marketing content. As more companies emerge in the marketplace than ever before, your average consumer is frequently being swamped by new messages on social media, blog posts, and countless videos. Since...
The Key Commandments Of
Social Media Strategy
by Sophie Zollmann | February 9, 2018 | Digital Marketing, Internet Marketing, Social Media, Social Media Management, Social Media Marketing
When it comes to social media strategy, one of the best ways you can invest in the success of your business is by hiring a social media manager. Working with a social media manager helps you to establish trust with your target audience, by using a proven method of...
Using Social Media To Fix An Outdated Brand
by Sophie Zollmann | February 2, 2018 | Branding, Content, Management, Marketing, Promotion, Social Media Management, Social Media Marketing, Strategy
Brands, just like anything else in this world, can quickly become outdated and irrelevant when they're not frequently assessed and updated. After all, the business world is constantly changing, with new technologies, and new methods designed to make it easier for...
How To Delegate With An OBM For Awesome Results
by Sophie Zollmann | January 26, 2018 | Online Business Managment, Operations Management, Project Management
Let's face it, delegating tasks is hard. Delegating management tasks can be even harder. Passing some of the strain of running a business over to someone else means letting go of some of the control you have over your organization. That also means trusting that...
Which Social Media Trends Will Be Most Important for 2018?
by Sophie Zollmann | January 19, 2018 | Digital Marketing, Internet Marketing, Social Media, Social Media Management, Social Media Marketing
Digital marketing techniques and online advertising solutions seem to have evolved faster than ever in the previous year. In 2016, we were all beginning to explore the possibility of social media as a solution for making more powerful connections online. In 2017, we...