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Creating a Winning Webinar

September 18, 2020 by sophiezo Leave a Comment

What’s one thing you’d like to teach your customers? Do it with a webinar! Webinars are a fantastic way to teach a skill, demonstrate a technique, or share valuable information about a specific topic. They’re easy to create and they’re great for building a connection with your audience. Here’s an easy guide to creating an… [Read More…]

Filed Under: business owner, business strategy, digital marketing, Online Business, Online Marketing, Webinar

Know When to Post

August 14, 2020 by sophiezo Leave a Comment

Social media is a business tool like no other. The sense of community and the instant connection with your audience is invaluable when you’re building your brand loyalty. The problem with social media is that every other business is using it to reach their customers as well. That’s a LOT of competition for audience attention!… [Read More…]

Filed Under: business management, business strategy, Content, Online Business, Online Business Managment, Online Marketing

Online Business Is for
Everyone – Even Santa!

December 13, 2019 by sophiezo Leave a Comment

The numbers are in. This year’s Black Friday sales were some of the biggest in history, and 65% of purchases came from online shopping. We’ve known for a while that the world is growing more digital by the day, and the sharp increase in online spending sends a clear message – get online or get… [Read More…]

Filed Under: business owner, Holiday, Online Business, Online Marketing

Top 5 Tips For
Growing Your Business

September 20, 2019 by sophiezo 2 Comments

  As an online business owner, you face a unique challenge when you’re ready to expand your business. You don’t have the option of slapping a big “SALE!” banner on your storefront, or putting one of those inflatable, wavy-arm guys in your parking lot. You have to find creative ways to draw customers into your… [Read More…]

Filed Under: business management, business strategy, digital marketing, Online Marketing

What Is SEO and Why Do I Need It?

September 6, 2019 by sophiezo Leave a Comment

You’ve probably heard the acronym “SEO” a lot lately, but do you really understand what it is or what it can do for your business? Let’s start with the basics. SEO stands for Search Engine Optimization, and businesses use SEO strategy to optimize their web content to improve search engine result ranking and increase the… [Read More…]

Filed Under: business strategy, digital marketing, Online Marketing, SEO

Make Marketing A Team Effort

August 30, 2019 by sophiezo 2 Comments

Marketing is one of the biggest challenges online business owners face. Since you don’t have a brick and mortar storefront, online marketing is the lifeline of your company. It’s easy to get overwhelmed by all the different advertising options available to you! When you find yourself struggling to create a lead magnet or baffled by… [Read More…]

Filed Under: digital marketing, Marketing, Online Marketing, Team

How To Make Your Video
Stand Out From The Crowd

June 21, 2019 by sophiezo Leave a Comment

Video content is ruling social media. Over 100 million hours of video are viewed on Facebook every single day, and brands that use video marketing grow revenue 49% faster than those that don’t. Obviously, videos are a powerful marketing tool that can’t be overlooked, but how do you make yours stand out in a vast… [Read More…]

Filed Under: business strategy, Content, digital marketing, Online Marketing, Video Marketing

10 Tips To Keep
Your Blog Fresh

June 7, 2019 by sophiezo Leave a Comment

Your blog is an important part of your brand. It helps build a connection between you and your readers, and it allows you to share helpful tips and useful information with them. But that doesn’t mean that writing regular blog posts is always easy! Churning out well-written content week after week is tough. Sometimes you… [Read More…]

Filed Under: Blogging, Content, Copywriting, fresh, Online Marketing, writing

Ready To Up Your
Marketing Game?

April 26, 2019 by sophiezo Leave a Comment

Marketing can be a bit of a struggle for an online business owner. You’re tasked with finding the best way to increase your visibility and brand awareness and build an active, engaged following while sticking to your budget. Where do you even start? Don’t let the possibilities overwhelm you! This is where it really helps… [Read More…]

Filed Under: business management, Internet Marketing, OBM, Online Marketing, Social Media Marketing

Online Business Managers Direct
Your Marketing Performance

February 8, 2019 by sophiezo Leave a Comment

Creating a new marketing campaign is a lot like putting on a play. Lots of elements have to come together perfectly to put your product or service on stage for all the world to see. And just like a play, a marketing campaign needs a good director to keep things running smoothly. Look at all… [Read More…]

Filed Under: Internet Marketing, Online Business Managment, Online Marketing, Social Media Management, Social Media Marketing

Next Page »

We’ve been working with Sophie Zollmann for almost half a year now, building an online lifelong learning platform and community from the ground up (because in-person classes became impossible in light of the corona virus). Sophie has guided every technical aspect of this enterprise including the construction of landing-pages and websites, the management of mailing lists and revenue funnels, setting up Zoom meetings, etc., allowing us to focus exclusively on content production and marketing. This platform is now off the ground and succeeding beyond our wildest hopes.

We couldn’t have built it without Sophie’s support, which has always been prompt and timely, and her guidance, as she’s always pointed us to the most efficient and economical solutions to whatever technical issue we’ve faced. In the heat of the moment, I’m sure we’ve not always been easy to work with, but Sophie has also been generous and understanding to a fault. In sum, her support has been flawless and absolutely essential to the success of our online enterprise. We will be relying on her services again as we ramp up for our next phase of growth.

David Peritz
Founding Director
Minerva Academy of Lifelong Learning


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