Being the best in the business isn’t easy! You’ve worked hard to build your brand and establish a flawless reputation, and it’s important to maintain your foundation of excellence. Great customer service is a no-brainer when it comes to maintaining your impeccable...
Blog
Don’t Make These Marketing Mistakes!
by Sophie Zollmann | February 22, 2024 | Uncategorized
There are 3 MAJOR marketing mistakes that are almost guaranteed to kill your next marketing initiative. Do you know how to avoid them? All too often business owners launch a marketing campaign without proper planning, and that inevitably leads to wasted time and...
7 Simple Steps that Convert Leads into Sales!
by Sophie Zollmann | February 15, 2024 | Uncategorized
What do you want for your business? If you’re like most CEOs, your first though was, “more money!” Your profits rely on making the sale, and creating reliable revenue can be a struggle for many small businesses. Converting leads into sales can be challenging,...
5 Ways to Take Your Team to the Top!
by Sophie Zollmann | February 8, 2024 | Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Team, Team Building, Team Implementation, Team Management, Uncategorized
Next level success requires a bold leader. It’s your job to dream big, envision the future of the company, and effectively communicate your mission and goals to your team. Because here’s the thing; no matter how inspired your success plan is, you’ll never get to the...
Put Your Personality to Work!
by Sophie Zollmann | February 1, 2024 | Authenticity, Be Yourself, Being Real, Brand Identity, Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Uncategorized
Your business is more than a brand. It’s a unique entity that brings people together through a shared vision, mission, goals, and dreams for the future. Your business has a style and personality all its own, and that’s what sets you apart from your competition. There...
The 5 Keys to Building GREAT Customer Relationships
by Sophie Zollmann | January 25, 2024 | Business Owner, Business Planning, Customer, Customer Service, Entrepreneurs, Online Business, Online Business Managment, Uncategorized
Sustainable success is built on a strong foundation of trust and loyalty. You rely on your customers for revenue, recommendations, and referrals, so it’s important to focus on the pillars of your client relationships early in the game. Establishing trust with your...
Thinking About a Tech Upgrade? Start here!
by Sophie Zollmann | January 18, 2024 | Business Owner, Business Planning, Entrepreneurs, Online Business, Online Business Managment, Tech Tools, Technology, Uncategorized
Technology - whether you love it or hate it, your tech stack is one of the most important cornerstones of your business framework. If you’re a tech aficionado, you’re probably up to date on the latest and greatest tech. You know which software and apps have the...
Is it Time for A New Lead Magnet?
by Sophie Zollmann | January 11, 2024 | Business Owner, Business Planning, Entrepreneurs, Lead Magnet, Leads, Online Business, Online Business Managment, Uncategorized
Lead generation strategy can be tricky. Business owners devote a lot of brainpower to creating compelling, evergreen lead generation strategies that draw customers in and keep them coming back for more, but even your most successful lead magnet won’t last forever!...
3 Steps to Better Brand Positioning
by Sophie Zollmann | January 4, 2024 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Inspiration, Motivation, Online Business, Online Business Managment, Uncategorized
Successful marketing boils down to one thing; getting your business seen by the right people at the right time. Brand positioning is a huge challenge for many business owners. It’s hard to create marketing messages that truly resonate with your target audience, and...
Wrapping Up an Incredible Year!
by Sophie Zollmann | December 29, 2023 | Business Owner, Business Planning, Holiday, New Year, Online Business, Online Business Managment, Uncategorized
Can you believe that we’re already wrapping up 2023??? This year has FLOWN by, and I hope it’s been amazing. As you prepare for 2024 and all the opportunities ahead, I hope you’ll take a few minutes to reflect on all that you accomplished this year. Celebrate your...