Social media is the most powerful communication tool for online business. Now more than ever, brands are using social media to keep in touch with their customers, keep them updated, and keep them interested in products and services. Keeping your brand on your...
Blog
What’s Your Vision?
by Sophie Zollmann | April 24, 2020 | Business Owner, Business Planning, Online Business, Vision
The last few weeks have changed the way most of us do business. Even if you were already online, you’ve likely faced challenges as you and your team juggle new responsibilities and more distractions. Some changes have been difficult, but we’ve also discovered some...
5 Reasons to Take Spring Break
by Sophie Zollmann | April 17, 2020 | Business Owner, Family, Spring Break, Vacation
You’ve been home with your family for weeks and travel is off the table, so spring break is just a wash this year, right? No way! It might not be a typical week at the beach or even a hang around town staycation, but you can (and should!) make time for spring break....
From Brick and Mortar to
Online in Record Time
by Sophie Zollmann | April 10, 2020 | Business Owner, Customer, Online Business, Strategy, Team
Are you one of the many brick-and-mortar business owners that have suddenly found themselves making the leap to online business? It may not have been a part of your original business plan, but our current situation doesn’t leave you with a lot of other options. You...
Creating Your Stay-at-Home Schedule
by Sophie Zollmann | April 3, 2020 | Management, Stay Home, Strategy
Another week of social distancing and sheltering in place - how are you holding up? Lots of families are starting to find their rhythm and establish a new routine, but that doesn’t always stop the days from running together in one big blur! Many of us miss the...
Social Distancing Survival Tips
by Sophie Zollmann | March 27, 2020 | Family, Social Distancing, Tips, Work At Home
Many of us are beginning our second week of social distancing. While working from home is nothing new, working alongside your spouse while trying to help your children with their remote learning is a whole different ballgame! If you’re feeling a bit frustrated or...
SophieZo’s Response To
The Covid-19 Virus Hysteria
by Sophie Zollmann | March 20, 2020 | Business Owner, Covid-19, Family, Work At Home
Dear Friends, Across the country, people are being urged to stay home and practice social distancing to slow the spread of the Covid-19 virus. This leaves many business owners wondering how to keep their business up and running while also protecting the health and...
SophieZo’s Guide to Top
Business Management Tech
by Sophie Zollmann | March 13, 2020 | Management, Strategy, Technology
When it comes to managing your business, there is an endless array of software and platforms that make it easier than ever. With such a wealth of choices, the hardest thing about managing your business is choosing the right platform! There are lots of resources for...
Keeping My Resolution
by Sophie Zollmann | March 6, 2020 | Business Owner, Management, New Year, Online Business, Resolution
When I rang in the new year, I made myself a promise - 2020 was going to be the year that I really put myself out there. I was going to share more, be more visible and seek out new opportunities for my business. We’re three months into 2020, and I’m proud to say that...
Increasing Your
Visibility On A Budget
by Sophie Zollmann | February 28, 2020 | Budget, Online Business, SEO, Strategy
If your business doesn’t have a huge marketing budget, you might worry about how you’re going to reach potential customers. Luckily, there are ways to get your brand out there without spending a dime! If you have a great reputation and satisfied customers, it’s easier...