Lead magnets are an important part of your success strategy. You spend a lot of time and money researching, creating, and testing new lead magnets with the hopes they’ll attract prospective new customers and funnel some promising new leads into your sales pipeline....
Blog
Launching Your New Look
by Sophie Zollmann | October 22, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Entrepreneurs, Management, Online Business, Online Business Managment, Strategy
Rebranding your business is a major project! When you update your branding, you’ve got to update EVERYTHING - nothing can slip through the cracks. And when you actually consider all of your assets, you’ll realize that’s an awfully big job! You need to start by...
7 Steps to a Successful Rebrand
by Sophie Zollmann | October 15, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Entrepreneurs, Inspiration, Management, Online Business, Online Business Managment, Online Marketing, Strategy
Rebranding your business is a major decision. There are lots of changes to undergo, and countless decisions to be made, but they don’t have to be overwhelming. When you have a step-by-step plan that takes you from start to finish, you’re free to focus your attention...
Let Go to Grow – Part 4
by Sophie Zollmann | October 8, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Entrepreneurs, Inspiration, Management, Mindset, Online Business Managment, Strategy
Your business is constantly evolving, and sometimes your branding can’t keep up. I’ve shared lots of tips on updating and refreshing, but today, we’re going to talk about what to do when a few tweaks aren’t enough. Today we’re going to talk about making BIG changes...
Letting Go to Grow – Part 3
by Sophie Zollmann | October 1, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Entrepreneurs, Inspiration, Management, Online Business Managment, Strategy
Growth is so important, in all areas of our lives. We always want to keep moving forward, becoming more comfortable in our own skin, getting better at what we do and being who we are. But a part of that constant evolution is outgrowing past versions of ourselves....
Let Go to Grow – Part 2
by Sophie Zollmann | September 24, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Entrepreneurs, Management, Strategy
We’ve all had times where we feel like we could be doing more with our businesses or earning more, but instead of creating a plan to make it happen, we talk ourselves out of it. There are 3 little lies we tell ourselves that hold us back: I don’t have time I can’t...
Let Go to Grow – Part 1
by Sophie Zollmann | September 17, 2021 | Brand, Brand Identity, Branding, Business Owner, Business Planning, Digital Marketing, Inspiration, Internet Marketing, Management, Marketing, Online Business Managment, Online Marketing, Social Media Marketing, Strategy
Change is all around us, the leaves are changing colors, the days are getting shorter, and we’re preparing for a big transition. It’s nature’s way of letting go of the old so she can prepare for the season of rebirth and renewal. And all of that gorgeous fall color...
Know When to Say YES!
by Sophie Zollmann | September 10, 2021 | Business Owner, Business Planning, Entrepreneurs, Management, Strategy
We are all looking for new ways to expand our audience, grow our business, and make our lives even better, right? That means you’ve got to have the skills to recognize a promising opportunity and have the courage to go after it - and that’s not always easy! I have...
Know When to Say No – Part 3
by Sophie Zollmann | September 3, 2021 | Business Owner, Management, Online Business, Online Business Managment
Your team is a vital part of your business’s success, and hopefully you love each and every member of your team - but today, we’re going to talk about what needs to happen when you DON’T! We’ve all been there! You bring somebody onboard with high hopes, but they just...
Know When to Say No – Part 2
by Sophie Zollmann | August 27, 2021 | Business Owner, Business Planning, Management, Online Business, Online Business Managment, Strategy
No business owner likes to lose clients, but sometimes we find ourselves in a client relationship that is no longer good for us or our business. Hopefully, it doesn’t happen often, but it’s still important to be able to recognize when it’s time to say goodbye. Nobody...