Want to know the secret to taking your business to the next level? If you’re ready to grow your business, make more money, and snag high profile clients, there’s one person who can help you do it- an online business manager. Here’s why- you are one person and there are only 24 hours in a… [Read More…]
Straight Talk About
Social Media Strategy
You’ve heard the old adage, “less is more”, right? Well, I’m here to tell you, that does NOT apply to social media! There are over 40 million businesses using social media to advertise, and plenty of them are doing the same thing you are. It’s not enough to have a great product or service, you’ve… [Read More…]
10 Social Media Apps
You NEED to Know! Part 2
Last week I shared the first 5 of 10 social media apps you NEED to know, and this week we’re concluding our series with the final 5! Whether your brand is serious or fun-loving, local or worldwide, you’ll discover the perfect fit for your target audience in this list. Let’s start with one for brands… [Read More…]
Finding the Right
Face for Your Business
Social media influencers are here to stay! In fact, 63% of marketers plan to increase their influencer marketing budget this year. So, what does that mean for your business? While you probably don’t have the budget to pair with a mega-influencer (think Kardashians), partnering with a micro influencer or nano influencer is well within your… [Read More…]
Microcontent that
Makes a Major Impact!
Microcontent is an important part of your overall content strategy that often gets overlooked! Microcontent is loosely defined as short content that delivers stand-alone information that can be consumed in under 30 seconds- basically any short piece of information that your audience can process in under 30 seconds. You create plenty of headlines, videos, summaries,… [Read More…]
Which Platforms are Right for You?
As social media’s popularity has grown, so have the number of platforms. With so many options available, it can be hard to choose the right ones for your business. We’re going to take a look at each of the top 4 social media platforms, and discuss the audience make-up, the features and functions they offer,… [Read More…]
Lights, Camera, Video Strategy!
Video has been rising steadily in popularity across most social media platforms for years. Smart marketers are capitalizing on consumers’ love of video by adding more and more video-based content to their social media marketing strategies. Let’s look at some of the top reasons to add video to your marketing strategy: The average consumer watches… [Read More…]
Reuse, Recycle, Repurpose
Content is king, but creating it takes LOTS of time! Rather than reinventing the wheel day after day, let’s look at new ways to reuse your existing content. Not only will it save you time and money, it will give you the chance to try new avenues with content that’s already proven to be a… [Read More…]
Improving Your Web Traffic
Your website is your home base- it’s the door to your virtual business- and you want to bring in lots of visitors! Let’s start by sprucing up your website! Take a cold, hard look at your website- pretend you’re a first-time visitor- what’s the first impression your website makes? If it’s not giving the welcome… [Read More…]
Trends to Watch in 2021
2021 is right around the corner and we’re keeping an eye on these marketing trends that are on track to be HUGE in the coming year! So far, these are the key players we’re watching: Retention Marketing There’s been a major shift from focusing on acquiring new leads to maintaining relationships with loyal customers. Your… [Read More…]