Many business owners assume that they can just “start” social media marketing. However, without the help of a social media manager, it can be very difficult to dive in and achieve any real success. Businesses need a strategy to help them determine which channels they need to be on, what kind of content they should… [Read More…]
3 Tips For Using Video Advertising On Social Media
Whether you’re new to social media advertising or you’re looking for ways to spruce up your current efforts, you might consider adding video to your Facebook ads. In a world of people who often prefer to view their information instead of reading it, video can be a great way to shake your prospects out of… [Read More…]
When And Why You Should Use Paid Facebook Advertising
Getting people interested in your brand through social media is one thing – but prompting them to convert as a result of that interest is something entirely different. While many companies today understand how they can start promoting their content via a variety of owned channels such as Twitter, LinkedIn, and Facebook – they frequently… [Read More…]
Why The Best Affiliate Marketing Tactic Is An OBM
Online business managers can prove themselves to be useful to a business organization in a number of different ways, from helping you to discover the goals behind your business and launch your new venture, to ensuring that customer service and communications are constantly handled with professional care. Whatever you decide to hire your online business… [Read More…]
Should My Business Be On Instagram?
As visual platforms continue to grow more popular, it makes sense that many companies are beginning to think about getting involved with social media solutions like Pinterest, Snapchat, and Instagram. While Facebook might be the most popular social network around today – it’s not the only option, and if you’ve got a way to engage… [Read More…]
How to Write Better Headlines for Your Facebook Ads
Today, more than 1.13 billion daily users visit Facebook to check up on their friends and engage in interactions with brands, companies, and relatives. With so much potential traffic available through this popular social media platform – it’s no wonder that companies are constantly searching for new and improved ways to get involved with the… [Read More…]
Your Quick Guide to Automated Email
If you’ve got a customer email list, you’ve got gold. All you have to do is leverage that list by identifying particular groups of customers. By sending targeted messages, you can convert leads into customers, improve customer relationships, encourage word-of mouth recommendations (aka evangelism), and upsell existing customers. These are the seven most important ways… [Read More…]
Building Brand Awareness
Whether you are just launching your business or you’re an established pro, brand awareness should always be one of your top marketing priorities. Even world-renowned brands like Nike and Coca-Cola spend millions of dollars annually on brand marketing to make sure they stay in their customer’s mind at every opportunity. Here are the most important… [Read More…]
Social Media Tips for Entrepreneurs
Social media is a fantastic, low-cost opportunity for visibility and brand awareness. Even if you’ve been using it for a while, there is always something you can learn about social media that can help boost your business. Here are my five top tips for essential social media marketing. These are applicable across various platforms including… [Read More…]
Top Tips for Email Marketing
I’ve compiled a list of the most useful, useable tips for your marketing emails. To get emails done right, there are a lot of bases to cover. You can use this as a checklist to help ensure you are doing the most to maximize the impact of your efforts. Keep it short and sweet. People… [Read More…]