What’s the fastest growing trend in social media marketing? Private groups! Groups have been a popular fixture on Facebook for quite a while, and enterprising business owners are taking note. The ability to expand your brand organically on Facebook has declined significantly, and many brands have taken a hit when it comes to online engagement…. [Read More…]
Building a Strong Support Network
Being a successful business owner isn’t an easy task. It takes a great deal of drive and ambition to face the many challenges and frustrations along the way. You need a strong support network that inspires you, encourages you, and believes in you. Let’s take a closer look at the 3 types of people you… [Read More…]
Building Your Online Community
SophieZo knows you’re an entrepreneur on the move, so we’ve made it easier than ever to get our awesome business-building tips and advice on the go! Tune in to Building Your Empire with SophieZo anytime, anywhere! This weekly podcast is packed with ideas, tips, and proven strategies to grow your business, reclaim your time, and… [Read More…]
Relationship Marketing 101
What’s the purpose of marketing? If you answered “sales”, you’re partially correct. Businesses obviously use marketing to make sales, but that’s only part of the overall marketing picture. Relationship marketing is a vital part of a successful marketing strategy. In fact, it’s probably the MOST important element of your marketing plan. Relationship marketing focuses on… [Read More…]
Expand Your Business By
Building Your Online Community
You hear it all the time. People complaining that the internet is ruining communication, killing our sense of community, and leaving people isolated and cut-off from the world. I completely disagree. The internet offers endless opportunities to build an amazing community of people who share your interests and beliefs. Your communities aren’t limited by geography… [Read More…]