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SophieZo Virtually There For You

Metrics Make Your Business Better

February 14, 2020 by sophiezo Leave a Comment

How do you know if your content is effective and getting the engagement your business needs? One word – metrics. It’s not just a way to track your engagement, or see how many clicks your posts are getting, it’s the best indicator of your business’s success. Tracking your metrics tells you whether or not your… [Read More…]

Filed Under: Analytics, business management, Metrics, Online Business Managment

How To Use Facebook
Analytics: The Beginner’s Guide

August 3, 2018 by sophiezo Leave a Comment

Social media can be a powerful tool when it comes to developing lucrative relationships with your audience. However, posting information without a good understanding of your audience could mean that you’re not making the most of your marketing budget. Fortunately, you don’t have to guess at the right social media marketing strategies for your company…. [Read More…]

Filed Under: Analytics, Branding, Facebook, Marketing, Online Marketing, Promotion, Social Media, Social Media Management, Social Media Marketing

3 Simple Ways To Track
Social Media Success

July 27, 2018 by sophiezo Leave a Comment

We all know that social media can be a powerful tool for any business. The question is, how do you demonstrate the potential of your social campaigns to your C-Suite, business leaders and shareholders? As complicated as measuring social media marketing might sound at first – it’s much simpler than you’d think. There are plenty… [Read More…]

Filed Under: Analytics, digital marketing, Google analytics, Internet Marketing, Social Media, Social Media Management, Social Media Marketing

Figuring Out Google Analytics And Social Media

February 3, 2017 by sophiezo Leave a Comment

Sick of all the jargon that goes into your day-to-day marketing efforts? Every business owner in the modern world today knows that his or her website represents a vital component to the success of a business. These days, as consumers become increasingly focused on prizing the relationships they hold with their favorite brands, social media… [Read More…]

Filed Under: Analytics, digital marketing, Google analytics, Internet Marketing, Social Media, Social Media Management, Social Media Marketing

We’ve been working with Sophie Zollmann for almost half a year now, building an online lifelong learning platform and community from the ground up (because in-person classes became impossible in light of the corona virus). Sophie has guided every technical aspect of this enterprise including the construction of landing-pages and websites, the management of mailing lists and revenue funnels, setting up Zoom meetings, etc., allowing us to focus exclusively on content production and marketing. This platform is now off the ground and succeeding beyond our wildest hopes.

We couldn’t have built it without Sophie’s support, which has always been prompt and timely, and her guidance, as she’s always pointed us to the most efficient and economical solutions to whatever technical issue we’ve faced. In the heat of the moment, I’m sure we’ve not always been easy to work with, but Sophie has also been generous and understanding to a fault. In sum, her support has been flawless and absolutely essential to the success of our online enterprise. We will be relying on her services again as we ramp up for our next phase of growth.

David Peritz
Founding Director
Minerva Academy of Lifelong Learning


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