White labeling is one of the smartest, most cost-effective marketing trends that will save you so much time AND help you scale your business! White labeling, also referred to as private labeling, is when a producer of a product or service removes their brand and logo...
Blog
Awesome Ad Tools
Part 2- Amazing Analytics
by Sophie Zollmann | May 7, 2021 | Ad tools, Advertising, Analytics, Business Owner, Google analytics, Management, Marketing Strategy, Online Business, Online Business Managment, Strategy
Data reporting is a critical component of your marketing strategy, and you need a powerful dashboard that can gather, organize, and analyze data from multiple sources. There are tons of apps that help you manage your data in one easy to use location. But with so many...
Awesome Ad Tools- Part 1
by Sophie Zollmann | April 30, 2021 | Ad tools, Advertising, Business Owner, Facebook, LinkedIn, Management, Marketing Strategy, Online Business, Social Media, Strategy, Twitter
Social media ads are the cornerstone of your marketing strategy, and each platform offers outstanding tools to help you create, monitor, and analyze your ads. In fact, there are so many that we can’t even cover them all in one post! We’re going to start with Facebook...
Top Tools for Social
Media Management
by Sophie Zollmann | April 23, 2021 | Business Owner, Management, Online Business, Social Media, Social Media Management, Strategy
Implementing your social media strategy requires the right tools for the job, and since technology moves lightning-fast, the best tools are constantly changing! I’ve used a lot of different social media management programs over the years, and I love finding new...
The REAL Secret to Success
by Sophie Zollmann | April 16, 2021 | Business Owner, Marketing Strategy, Online Business, Online Business Managment, Operations Management, Project Management, Social Media Management, Strategy, Team Management
Want to know the secret to taking your business to the next level? If you’re ready to grow your business, make more money, and snag high profile clients, there’s one person who can help you do it- an online business manager. Here’s why- you are one person and there...
Who’s Managing Your Social Media?
by Sophie Zollmann | April 9, 2021 | Business Owner, Delegating, Manager, Online Business Managment, Social Media, Social Media Management, Social Media Strategy, Strategy, Team
Social media is the number 1 marketing tool for online business- but that doesn’t mean it’s easy! Staying on top of your social media is a time-consuming task that requires a great deal of creativity, and the ability to produce an endless stream of fresh, valuable...
Straight Talk About
Social Media Strategy
by Sophie Zollmann | April 2, 2021 | Business Owner, Digital Marketing, Internet Marketing, Marketing Strategy, Online Business, Online Business Managment, Social Media, Social Media Marketing, Social Media Strategy, Strategy
You’ve heard the old adage, “less is more”, right? Well, I’m here to tell you, that does NOT apply to social media! There are over 40 million businesses using social media to advertise, and plenty of them are doing the same thing you are. It’s not enough to have a...
Making the Most of Your Metrics – Part 2
by Sophie Zollmann | March 26, 2021 | Analytics, Business Owner, Metrics, Online Business, Online Business Managment, Strategy
This week, we’re continuing our metrics masterclass as we take a close look at the analytic dashboards of Twitter and LinkedIn. Ready to gain some insight on your key metrics and learn how to interpret the data and apply it to your social media content strategy? Let’s...
Making the Most of Your Metrics – Part 1
by Sophie Zollmann | March 19, 2021 | Business Owner, Internet Marketing, Metrics, Online Business, Online Business Managment, Strategy, Uncategorized
Analytic features are awesome- if you know how to use them. This week, we’re taking a deep dive into the murky waters of social media metrics! You’ll learn what to track, how to interpret the data, and how to use it to improve your content strategy and boost your...
AI is Changing the
Way We Do Business
by Sophie Zollmann | March 12, 2021 | AI, Business Owner, Online Business, Online Business Managment, Strategy
Using AI to boost your productivity and enhance your marketing efforts is one of the fastest growing trends for online businesses. Businesses are already using AI to work smarter and improve their customer experience, and it’s working. 83% of early AI adopters are...