With so many social media platforms available, how do you choose the best ones for your brand? Each one has great features, but not every platform is a good fit for every product. We’ll take a look at the most popular platforms and what makes them a good fit for your brand. Facebook All the… [Read More…]
Which Platform Is
3 Rules for Facebook Ads
Facebook ads provide an amazing opportunity to send a carefully crafted message directly to your target audience- as long as you do it right. There are three rules to follow if you want to use social media marketing to its full potential. Choose Your Words Carefully Your headline is your hook, and it needs to… [Read More…]
4 Simple Benefits Of Facebook Ads
Facebook is currently the most popular and lucrative social media platform for today’s businesses. While there are plenty of other platforms you can consider when you’re growing your online presence, Facebook can give you access to the broadest spread of potential customers. 68% of the adults that use the internet today also use Facebook. If… [Read More…]
4 Must-Know Tips For Using Facebook Ads On A Tight Budget
No matter what kind of business you run, or what size that business is, any company can take advantage of Facebook advertising with the right strategy. With a business account on Facebook, you already have one of the most significant tools you need for creating brand awareness and boosting your potential revenue stream. The question… [Read More…]
Wondering Which Social Media Channel To Use? Ask These Questions First
Every business knows how important it is to get active on social media. However, most organizations struggle to figure out which social channel is right for their needs. It used to be that all you really needed, if you wanted to be active online, was a Twitter account or a Facebook page. However, now there’s… [Read More…]
How To Spruce Up Your
Social Media Posts With Emojis
Emojis have emerged as a common part of the social media conversation. They add life to your campaigns by giving them more context and making your posts more exciting. Emojis have been gaining popularity for a while now, among consumers and businesses alike. However, many brands still shy away from the emoji, because they’re concerned… [Read More…]
How To Use Facebook
Analytics: The Beginner’s Guide
Social media can be a powerful tool when it comes to developing lucrative relationships with your audience. However, posting information without a good understanding of your audience could mean that you’re not making the most of your marketing budget. Fortunately, you don’t have to guess at the right social media marketing strategies for your company…. [Read More…]
Do You Need A Social Media Manager? Questions To Ask Yourself
Today, every business, no matter the industry or size, is expected to be active on social media as part of a comprehensive marketing strategy. However, it’s hard to expect a business owner to be an expert in everything, from marketing and product development to social media engagement. With that in mind, it may be important… [Read More…]
The Balance Between Quality And Quantity On Social Media
Running a social media marketing campaign can be a difficult process for businesses who have never approached platforms like Facebook and Twitter from a commercial perspective before. However, as we move deeper into the age of millennials, and the average customer relies on social media as a way to communicate with their favorite brands, it’s… [Read More…]
4 Simple Goals To Set For Your Social Media Marketing Strategy
Many business owners assume that they can just “start” social media marketing. However, without the help of a social media manager, it can be very difficult to dive in and achieve any real success. Businesses need a strategy to help them determine which channels they need to be on, what kind of content they should… [Read More…]