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SophieZo Virtually There For You

Which Platforms are Right for You?

January 29, 2021 by sophiezo Leave a Comment

As social media’s popularity has grown, so have the number of platforms. With so many options available, it can be hard to choose the right ones for your business. We’re going to take a look at each of the top 4 social media platforms, and discuss the audience make-up, the features and functions they offer,… [Read More…]

Filed Under: business owner, business strategy, digital marketing, Facebook, Instagram, Marketing Strategy, Online Business, Social Media, Social Media Marketing, Twitter

Join the Club!

November 20, 2020 by sophiezo Leave a Comment

What’s the fastest growing trend in social media marketing? Private groups! Groups have been a popular fixture on Facebook for quite a while, and enterprising business owners are taking note. The ability to expand your brand organically on Facebook has declined significantly, and many brands have taken a hit when it comes to online engagement…. [Read More…]

Filed Under: business owner, business strategy, Facebook, Groups, Online Business, online community, Podcast

Using Hashtags on Facebook

July 24, 2020 by sophiezo Leave a Comment

Hashtags have long been an essential part of Instagram and Twitter posts, but Facebook has been late to the party. It’s not that they haven’t tried- they rolled out hashtags on the platform years ago, but they never quite caught on. Now, that’s starting to change, but don’t expect to see a hashtag free-for-all on… [Read More…]

Filed Under: business owner, business strategy, Facebook, Hashtags, Internet Marketing, Online Business Managment, Social Media, Social Media Marketing

Who Is SophieZo Part 1

July 12, 2019 by sophiezo Leave a Comment

Who is SophieZo? You asked questions, she’s got answers! Check out the Q&A video and learn more about the lady behind the logo!

Filed Under: business management, business strategy, Delegating, digital marketing, Email Marketing, Facebook, influencers, Internet Marketing, Marketing, OBM, Online Business Managment, Operations Management, Outsourcing

Facebook Ads Are
Social Media Rock Stars

February 1, 2019 by sophiezo Leave a Comment

Where would The Rolling Stones be without Mick Jagger? Could U2 be a success without Bono? Can you imagine Aerosmith without Steven Tyler? Every band needs a star-a bold, unique frontman that piques an audiences’ interest and makes a band stand out. Your social media marketing campaign needs its own rock star as well, something… [Read More…]

Filed Under: Facebook, Internet Marketing, Social Media, Social Media Management, Social Media Marketing

Which Platform Is
Best For Your Brand?

November 23, 2018 by sophiezo Leave a Comment

With so many social media platforms available, how do you choose the best ones for your brand? Each one has great features, but not every platform is a good fit for every product. We’ll take a look at the most popular platforms and what makes them a good fit for your brand. Facebook All the… [Read More…]

Filed Under: digital marketing, Facebook, Instagram, Internet Marketing, Social Media Marketing

3 Rules for Facebook Ads

October 5, 2018 by sophiezo Leave a Comment

Facebook ads provide an amazing opportunity to send a carefully crafted message directly to your target audience- as long as you do it right. There are three rules to follow if you want to use social media marketing to its full potential. Choose Your Words Carefully Your headline is your hook, and it needs to… [Read More…]

Filed Under: digital marketing, Facebook, Internet Marketing, Social Media Management, Social Media Marketing

4 Simple Benefits Of Facebook Ads

September 14, 2018 by sophiezo Leave a Comment

Facebook is currently the most popular and lucrative social media platform for today’s businesses. While there are plenty of other platforms you can consider when you’re growing your online presence, Facebook can give you access to the broadest spread of potential customers. 68% of the adults that use the internet today also use Facebook. If… [Read More…]

Filed Under: digital marketing, Facebook, Internet Marketing, Social Media Marketing

4 Must-Know Tips For Using Facebook Ads On A Tight Budget

August 24, 2018 by sophiezo Leave a Comment

No matter what kind of business you run, or what size that business is, any company can take advantage of Facebook advertising with the right strategy. With a business account on Facebook, you already have one of the most significant tools you need for creating brand awareness and boosting your potential revenue stream. The question… [Read More…]

Filed Under: digital marketing, Facebook, Internet Marketing, Social Media, Social Media Management, Social Media Marketing

Wondering Which Social Media Channel To Use? Ask These Questions First

August 17, 2018 by sophiezo Leave a Comment

Every business knows how important it is to get active on social media. However, most organizations struggle to figure out which social channel is right for their needs. It used to be that all you really needed, if you wanted to be active online, was a Twitter account or a Facebook page. However, now there’s… [Read More…]

Filed Under: digital marketing, Facebook, Internet Marketing, Social Media, Social Media Management, Social Media Marketing, Twitter

Next Page »

We’ve been working with Sophie Zollmann for almost half a year now, building an online lifelong learning platform and community from the ground up (because in-person classes became impossible in light of the corona virus). Sophie has guided every technical aspect of this enterprise including the construction of landing-pages and websites, the management of mailing lists and revenue funnels, setting up Zoom meetings, etc., allowing us to focus exclusively on content production and marketing. This platform is now off the ground and succeeding beyond our wildest hopes.

We couldn’t have built it without Sophie’s support, which has always been prompt and timely, and her guidance, as she’s always pointed us to the most efficient and economical solutions to whatever technical issue we’ve faced. In the heat of the moment, I’m sure we’ve not always been easy to work with, but Sophie has also been generous and understanding to a fault. In sum, her support has been flawless and absolutely essential to the success of our online enterprise. We will be relying on her services again as we ramp up for our next phase of growth.

David Peritz
Founding Director
Minerva Academy of Lifelong Learning


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